In the News | Urban Hydration

JCPenney released it's first ever #GRWM YouTube Live Series with Urban Hydration. VIEW THE SERIES HERE

A spotlight on black business owner Psyche Terry, founder of Urban Hydration February marks Black History Month, an annual tradition that has been celebrated since 1976 when President Gerald Ford...

We are pleased to share that our CEO, Psyche Terry, was invited as a panelist for Beauty Independent’s In Conversation webinar! This webinar, hosted by Nader-Naeymi-Rad, features founders/CEOs to discuss...

Urban Hydration was featured during CBS’s “The Talk” show featuring our Founders, Psyche, and Vontoba Terry, along with our wide variety of skin, hair, and bath & products. As proud...

Valentine’s Day is right around the corner so here are some fun gift basket ideas for your friends and family!  For Men:  Put together a box with cologne, a wallet,...

Sometimes it gets hard to stick to a routine or a goal, especially when they are long term goals that seem redundant every day. Here are some of our tips...

The Inspiring Story of Vontoba Terry’s Journey We are grateful and proud to share that a few days ago, CompanyWeek featured co-founders Psyche and Vontoba Terry’s journey with Urban Hydration....

We are so proud to share that Urban Hydration has been featured as one of the Best Beauty Brands for Black Moms on The Everymom! As the newsletter said, Urban...

We are so excited and proud to share we were named Dallas Weekly’s, 2022’s Best Black Skincare Brand!  We are a small and mighty team taking over the skincare industry...

One of the ingredients that we make sure to use in most of our products is coconut oil. Coconut oil has been used for over 4000 years as a natural...

Clean beauty is our norm. In every product we use, we make sure to use clean, natural products that provide proper nourishment to skin and hair. We believe that what...

To our luhvies:  Choose yourself. Every single day.  This National Self Love Month, make sure to prioritize YOU every single day. Whether it’s prioritizing your sleep, taking time out of...