In the News | Urban Hydration

This is for all the #boymoms #girldads and #curlycuties - wash day just got a lil' more fun! Our new Breath of Fresh Hair Collection getting all the LUHV at CVS, we...

 Psyche Terry, has been nominated for the prestigious Beauty Entrepreneur of the Year award by COSIGN Magazine.

Urban Hydration CEO Psyche Terry spoke at the Black Maternal Health Fair at Tennessee State University, addressing the maternal health disparities faced by Black women. In partnership with Walmart, the...

Urban Hydration is featured in Master Club Wellness Magazine, highlighting our commitment to helping busy moms refresh their lives and make self-care simple with clean, gentle, fresh products like our...

Urban Hydration co-founder Psyche Terry reflects on being part of the FC Dallas Homegrown Partner Program, an initiative that supports female- and minority-owned businesses in the DFW area, as applications open...

Discover how Urban Hydration is featured on TropicShopping.com, connecting our clean and gentle skincare products with Luhvies around the world. And learn how we're spreading more love by donating clean...

Discover how Drug Store News recently highlighted Urban Hydration as a key player in the multicultural beauty movement. The piece emphasizes recognizes the importance of inclusive brands like ours that...

Discover how Urban Hydration’s partnership with Corewell Health is setting a new standard in inclusive beauty and wellness. Together, we’re making sure everyone has access to safe, effective, and nourishing...

We are excited to announce that our highly-anticipated Aloe Skin Care collection is now available at Dollar General and Walmart! This collection harnesses the power of Aloe Vera to bring...

Mask sticks are gaining popularity for their convenience and targeted application. Here’s why adding a mask stick to your skincare routine can elevate your summer skincare game. Precision Application: Mask...

Algae might seem unconventional for acne treatment, but its benefits go beyond skincare trends. Here’s why incorporating algae into your acne-fighting regimen could be a game-changer. Purifying Properties: Algae extracts...

Sending your kids to summer camp is exciting, but it also means taking extra care of their hair amidst outdoor adventures and swimming sessions. Pre-Camp Prep: Before camp begins, ensure...