The pomegranate is an interesting, vibrantly-colored fruit that originates in Iran. It’s very popular in Middle Eastern cultures and is even considered to be "lucky" in some countries. The pomegranate has since made its way to America and is featured in our very own skincare products—in fact, we have a whole collection dedicated to this fruit! So, what’s all the hype about? Why did we choose to include this ingredient in our body wash, body cream, and scrub, as opposed to other, more traditional fruits? Here’s why.

It’s Filled with Antioxidants

We’ve all probably heard of antioxidants and the importance of incorporating them into your diet, but what exactly does this mean in terms of your skin? Well, first of all, antioxidants are compounds consisting of different vitamins, which are, in a nut shell, used to protect your skin against free radicals. According to NutrexHawaii.com, “the human body naturally produces free radicals and the antioxidants to counteract their damaging effects. However, in most cases, free radicals far outnumber the naturally occurring antioxidants. In order to maintain the balance, a continual supply of external sources of antioxidants is necessary in order to obtain the maximum benefits of antioxidants. Antioxidants benefit the body by neutralizing and removing the free radicals from the bloodstream.” Therefore, it’s necessary to seek out the pomegranate for its natural source of antioxidants which help to protect your skin from damage. The pomegranate promotes cellular regeneration, allowing your skin to be stronger and healthier. In addition, faster cellular regeneration leads to increased circulation and speeds up the wound healing process.

Bonus: the pomegranate also smells amazing, and we’ve bottled all of these amazing benefits, plus the smell, to create the perfect skin rejuvenating collection for you!



Have you tried our Pomegranate collection? What do you love about the pomegranate? Let us know in the comments!

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